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ICICI Prudential Life and Saraswat Co-operative Bank sign bancassurance partnership
Source: IRIS | 18 Sep, 2018, 04.51PM
Rating: NAN / 5 stars.
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ICICI Prudential Life, one of the largest private sector life insurance Company in India, and Saraswat Co-operative Bank (Saraswat Bank), a century old and India's largest urban co-operative bank, have come together to offer life insurance products ranging from protection to wealth creation.

Through this partnership, over 280 Saraswat Bank branches in Maharashtra, Goa, Gujarat, Delhi, Madhya Pradesh and Karnataka will offer the entire range of Protection and Savings products of ICICI Prudential Life. Some of the key protection products include ICICI Pru iProtect Smart, a first of its kind term insurance plan providing cover against 34 critical illnesses and ICICI Pru Heart / Cancer Protect, a health insurance plan covering a range of Heart ailments and Cancer. Long term saving products which enable customers to achieve their financial goals include ICICI Pru Future Perfect, ICICI Pru Savings Suraksha and ICICI Pru Cash Advantage too will be offered to the Bank’s customers.

N S Kannan, Managing Director & CEO, ICICI Prudential Life Insurance said, ''We are happy to partner with Saraswat Co-operative Bank, which is a trusted 100 year old name in the banking sector. We believe our customer centric protection products will enable the Bank’s customers to mitigate the uncertainties of life and provide a financial safety net to their families. Our savings products will also enable them to efficiently build wealth over the long term. Through our digital platform, we can facilitate a paperless onboarding and deliver superior service to our customers. We believe this partnership will help the Bank enhance the value of its franchise and enable us to further strengthen our multi-channel distribution network.''

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