Jet Airways, India's premier international airline, and Etihad Airways, the national airline of the United Arab Emirates, have outlined plans to reinforce their long-term commitment to the growth of India's economy and aviation industry, including a major new turnaround strategy for Jet Airways to return to profitability in three years.
The two airlines have been codeshare partners since 2008 and their relationship was strengthened in November 2013, after Etihad Airways received approvals to acquire a 24% stake in Jet Airways, marking it the first investment by a foreign carrier in India's airline industry.
The wide-ranging partnership has numerous advantages for travellers, including enhanced connections across the world through an expanded codeshare agreement, and reciprocal ‘earn and burn’ rights and tier level recognition on the JetPrivilege and Etihad Guest frequent flyer programs.
Jet Airways and Etihad Airways also stand to benefit from cost savings and synergies in areas such as fleet acquisition, maintenance, product development and training, and continue to explore collaborative purchasing opportunities for fuel, spare parts, insurance and technology support.
Naresh Goyal, chairman of Jet Airways, said, ''The coming together of Jet Airways and Etihad Airways has already proved a success for the two airlines and, importantly, has been beneficial for travellers, and will also bring significant benefits to the Indian economy, both in terms of growth, job creation, trade and tourism. However, the market has been challenged by factors such as a difficult economic climate, volatile fuel prices, and the rapid growth of low-cost carriers in India. Tough measures were needed to ensure Jet Airways' long-term future, maximise its partnership with Etihad Airways, and enhance the benefits this partnership offers to passengers.''
"Our international operations are already profitable and contribute 45% to our total revenue. We will continue to build on this strong foundation as part of our three-year turnaround plan and increase the contribution to 63% by 2015. At the same time, we will address challenges in the domestic market with a model that removes complexity in our fleet, product and brand. This is not a short-term strategy, but we are optimistic about the future and confident about achieving the intended results,'' he added.
James Hogan, president and CEO of Etihad Airways, said, ''India represents a considerable opportunity for airlines worldwide, with more than 42 million international travellers reported last year and impressive future growth rates predicted by IATA. The challenge is ensuring that our industry is efficiently catering to rising demand, not only in India's major destinations, but also smaller cities that remain largely unconnected and underserved.''
Shares of the company gained Rs 8.9, or 3.48%, to settle at Rs 264.95. The total volume of shares traded was 1,094,961 at the BSE (Wednesday).