NEXA, which has redefined the car purchase experience since its launch by Maruti Suzuki two years ago, is now set to take the car service experience to a new level. Using design, technology and experience, NEXA Service will take forward the original promise of pampering, innovation, ''global'' and excitement for car customers.

Customers can look forward to plush workshops that carry forward NEXA's design theme of ''prestigious monochrome.'' Use of digital technology will ensure a seamless and personalized-welcome to each customer, with a dedicated service manager from start to finish.

A premium lounge equipped with digital display will enable the customer to monitor the progress of his car, while large glass walls will allow him to view it live as it is serviced on the shop floor, all this in a relaxed and comfortable setting.

Technology will be leveraged to enhance transparency, providing the customer information on nature of jobs being undertaken and costs in a convenient and paperless form.
 
Kenichi Ayukawa, Managing Director and CEO, Maruti Suzuki, said, ''About three years ago, we resolved to transform ourselves to redefine the customer experience and attract new categories of customers. NEXA was a first, important step in Maruti Suzuki's transformation journey. It has been appreciated by customers. Listening to customers, we have now created NEXA Service to take forward that promise. Plush workshops with premium lounges and use of digital technology to enhance customer service and transparency will be the defining elements of NEXA Service. I am sure customers will like NEXA Service as well.''

Shares of the company gained Rs 63.1, or 0.84%, to settle at Rs 7,577.95. The total volume of shares traded was 18,875 at the BSE (Wednesday).