State Bank of India (SBI), the largest public sector lender, have decided to enhance awareness of its tech channels amongst customers. H.R. Khan, Dy. Governor, RBI, inaugurated today, Bank’s new initiative, the State Bank Tech Learning Centres (TLCs) for customers. 385 TLCs across length & breadth of the country conducted interactive learning sessions & demos of the bank’s tech-channels for about 15,000 customers.

Going forward, these workshops will be held on the third Friday of every month between 4 to 6 pm and will be in addition to the guidance on tech-services being provided to the customers through product-brochures, information on website & interaction with customer helpline or frontline staff at branches.

Speaking on the occasion, Arundhati Bhattacharya, chairman SBI said, ''Although there is significant growth in transactions through alternate channels of banking, it was felt that many customers still visit branches for their routine transactions because they feel electronic channels are complex or risky. In the TLC session of about 60-90 minutes, customers will be explained features of various alternate channels, shown live demos and will also be told about the security aspects of each channel.''

Speaking on the occasion, H. R. Khan, Dy. Governor, RBI said, ''I am here because State Bank of India is very interested in creating awareness about electronic banking. Though human touch in customer relationship will always remain, the mode of delivery has to be increasingly these new methods of technology. It makes a lot of sense for the bank to move to these methods for the ease and convenience of the customers.''

Shares of the bank gained Rs 2.35, or 0.77%, to trade at Rs 306.60. The total volume of shares traded was 283,565 at the BSE (10.02 a.m., Monday).